Tina Fey is fuming about last weekend's violence in Charlottesville, home to her alma mater, the University of Virginia.
In response, the former Saturday Night Live comedian and writer is spearheading a movement: "sheet caking."
In a surprise appearance on SNL's Weekend Update: Summer Edition Thursday night, Fey urged Americans not to get into screaming matches with neo-Nazis. Instead, she said, "order a cake with the American flag on it ... and just eat it."
She proceeded to stuff her face with sheet cake as she bashed white supremacists, President Donald Trump, House Speaker Paul Ryan and conservative pundit Ann Coulter ("yard-sale Barbie").
With her mouth full of frosting, she seemed to capture the frustration of many Americans in the past week. Almost immediately, the hashtags "#sheetcakemovement" and "#sheetcaking" began circulating on social media.
"Most of the women I know have been doing it once a week since the election!" Fey told the show's anchors.
Fey, who graduated from U-Va. in 1992, said it "broke her heart" to watch the news in Charlottesville.
"And then our president, Donald John Trump, and I don't think enough people talk about what a stupid, jackass name that is," she said. "Anyway, Donny John comes out and he says that he condemns violence 'on many sides,' on many sides."
"I'm feeling sick because, you know, I have seen 'Raiders of the Lost Ark' and I wasn't confused by it," she added. "Nazis are always bad."
She said that when a "bunch of white boys in polo shirts" scream about "taking our country back" many people might want to scream back that "it's not our country, we stole it, we stole it from the Native Americans."
"And when they have a peaceful protest at Standing Rock we shoot at them with rubber bullets," Fey said, referring to the thousands of Native Americans and their allies who gathered for months at the Standing Rock Indian Reservation to protest the completion of the Dakota Access crude-oil pipeline.
"But we let you chinless turds march through the streets with semiautomatic weapons," she said, with frosting all over her face.
"Don't yell it at the Klan," she added, "Yell it into the cake."
At one point Fey even dipped a grilled cheese into the sheet cake, shaking her head as she shamelessly took a bite.
She criticized some right-wing responses to the Charlottesville violence: "Who drove the car into the crowd, Hillary's emails?" She also talked about the white supremacist rallies planned around the country this weekend, some of which have already been canceled.
"Part of me hopes these neo-Nazis do try it in New York City," Fey said. "I hope they try it and get the ham salad kicked out of them by a bunch of drag queens."
In conclusion, she encouraged "all good sane Americans" to treat the upcoming rallies "like the opening of a thoughtful movie with two female leads: "Don't show up."
"Let these morons scream into the empty air," she said.
As Fey lifted fists full of cake in the air, "sheetcaking" was already popping up across Twitter. Within hours, people began posting pictures of their own American flag-decorated sheet cakes. A T-shirt with the words "I'd Rather Be Sheetcaking" emerged on Amazon and a Twitter account name "T.Fey's Sheet Cake" emerged.
"Bakeries are going to have loads of sheetcake orders," one Twitter user wrote.
"Tina Fey stress-eating an entire cake while discussing the state of our nation is all of us right now," wrote another.